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ARUBA TOURISM
XLABS MTA
RIMMEL LONDON
henkel
M·A·C cosmetics
nexplanon
universal tech
centrum
fda the real cost
sally hansen

WWD BEAUTYINC AWARDS
visuals and STAGE design for the 2025 beauty inc awards to CELEBRATE the year's best in beauty.
The centerpiece featured a massive 145-foot panoramic stage installation with DYNAMIC visuals that mapped to the entire run of show.










CREATIVE DIRECTION & DESIGN: HERBERT LACSINA
ANIMATION DIRECTOR & MOTION DESIGN: DIANA CHAO
ANIMATION: fred camino
DESIGNER: ZACH kaitz
PHOTOS: WWD VIA GETTYIMAGES
THE CATALYSTS
The Catalysts is women wear daily's inaugural signature event spotlighting the leaders redefining beauty.
Immersive environmental design enhances the conference and strategically guides thE DAY'S PROGRAM.











CREATIVE DIRECTION & DESIGN: HERBERT LACSINA
ANIMATION DIRECTOR & MOTION DESIGN: DIANA CHAO
ANIMATION: fred camino
DESIGNER: ZACH kaitz
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SPACE INVADERS
A city-wide Geospatial AR experience that turned Nyc into a playable digital environment. This campaign synchronized real-time neighborhood leaderboards with a flagship Times Square takeover, leveraging hyper-local data to spark friendly competition across the five boroughs.

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